Imogen Floral is for the dreamers: the romantics, the heart-pounding-out-of-their-chests lovers, the ones who wax poetic.

You’re not cookie-cutter people, and you can’t imagine a cookie-cutter wedding. Here’s what we’re passionate about:

Artistry

Julia from Imogen Floral arranging a pink lush wedding centerpiece

Florals are more than just table settings. Approaching floristry from a fine arts perspective allows us to create without limitations of what’s expected, what’s traditional, and what you’ve seen before.
Each wedding we do is completely unique, and Imogen couples can expect fully customized designs that feel special- never stuffy.

Julia from Imogen Floral picking flowers in a field, summertime

Sustainability

Large events can be extravagantly wasteful, and it’s our mission to guide you towards choices that are impactful and beautiful with less waste.
We’re obsessed with local flowers. In the week leading up to your event, we’ll be driving to farms and picking up the freshest blooms for you. We avoid the use of floral foam because it is a toxic material whose microplastics can’t be re-absorbed back into our environment.

Two grooms with red boutonnieres and navy suits laughing together

Inclusivity

At Imogen Floral, we believe in a diverse and equitable environment, where all people (employees, clients, and vendors) are supported and celebrated, regardless of race, gender identity, or sexual orientation.
It’s 2025, and we don’t believe that flowers are gendered. We work to use gender neutral language (we won’t call you a bride unless you want us to!) and firmly believe anyone can hold or wear flowers on your big day.

Julia from Imogen Floral holding a floral arrangement in a field

FUN!

Planning a wedding can be stressful AF.

Flowers should be the fun part. We take our work seriously, but never take ourselves so seriously that we can’t laugh through the process. We want you to have fun with us while we design your event together!

“Thank you for creating such beauty for the wedding last week. The arch, centerpieces, boutonnieres, bouquet, corsage, and all the floral touches everywhere were all perfect. You are so skilled and talented and it was fun to watch you work to build everything!”

-Janet, Groom’s mom

Brooklyn, NY

hello@imogenfloral.com

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